Social Semiotics
Social Semiotics is a theory that covers the media discrimination and the modes of communication that people use online. It uses data and analysis to create these theories and ideas. Forms of social semiotics include texting, speech, gesture, music and dance. Social semiotics are what people make of the world and what the world makes of you. This is important because is creates analysis of different modes with concern to meaning and context. Research Gate Article Rules of Social Semiotics Signs: The element where meaning and form are brought together Mode: Resources used in meaning and making that are culturally or socially shaped Affordance MultiModal Orchestration: Meaning seen throughout different modes that are connected as one This image can be highlighted differently in different cultures. To me I see a woman stressed doing her school work, she is rubbing her head, seemingly with a head ache. She has a computer and a note book in front of her. Socially we can almost fe...